Written by Ross Brown, Byte-Sized Television is a book intended to guide the aspiring web series creator to success. Brown suggests that, "Webisodes are the Wild West of Hollywood, a vast expanse of territory with unlimited potential just begging to be explored and mined." This book helps us set-up our mining operation by providing an all-inclusive guide to writing, marketing, producing, and distributing a web series.
In 14 chapters, Byte-Sized Television takes us from "What Is A Webisode?" to how to distribute our finished web series. However, it is in the first 5 chapters that Byte-Sized Television really distinguishes itself.
Brown suggests it is vitally important that a web series incorporate marketing as early as possible in the development process. For instance, he emphasizes coming up with a killer title like Web Therapy, which "tells and sells." He also stresses coming up with character types that your audience will recognize from their own experience. The Guild succeeds because it presents recognizable gamer personalities. These tips are straightforward, but memorable.
Reading Byte-Sized Television is as easy as watching a good web series. Brown writes with clarity and humor. However, his jack-of-all-trades approach falls a little short when it comes to explaining the actual production of a web series. A large portion of these chapters is common sense intended for the complete beginner. Yet the information is probably not comprehensive enough to get a beginner started without some additional guidance.
Still, Byte-Sized Television is a welcome contribution to the web series conversation.
In 14 chapters, Byte-Sized Television takes us from "What Is A Webisode?" to how to distribute our finished web series. However, it is in the first 5 chapters that Byte-Sized Television really distinguishes itself.
Brown suggests it is vitally important that a web series incorporate marketing as early as possible in the development process. For instance, he emphasizes coming up with a killer title like Web Therapy, which "tells and sells." He also stresses coming up with character types that your audience will recognize from their own experience. The Guild succeeds because it presents recognizable gamer personalities. These tips are straightforward, but memorable.
Reading Byte-Sized Television is as easy as watching a good web series. Brown writes with clarity and humor. However, his jack-of-all-trades approach falls a little short when it comes to explaining the actual production of a web series. A large portion of these chapters is common sense intended for the complete beginner. Yet the information is probably not comprehensive enough to get a beginner started without some additional guidance.
Still, Byte-Sized Television is a welcome contribution to the web series conversation.
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